This project involved designing a logo for an independent consulting company. The goal was to create a professional and memorable visual identity that reflects the company's expertise and trustworthy reputation.
Concept & Results:
I was responsible for the entire creative process—from initial research and ideation to final execution. Working closely with the client, I explored several visual directions before arriving at a mark that communicated both clarity and confidence. The final logo was clean, modern, and versatile across both digital and print applications. One of the key takeaways from this project was the importance of aligning visual design with a client’s values and voice. The success of the final mark lay in its simplicity and adaptability, both of which the client was very pleased with.
