While working as a designer at Sign Pro, I was tasked with creating vehicle wraps for a local business aiming to enhance their mobile branding. The client requested a look that was “Big, Bold, and Bright,” with high visual impact to ensure their fleet stood out on the road and communicated their brand clearly at a glance.
Concept & Results:
In response to the brief, I developed vibrant, high-contrast designs that emphasized bold typography and striking color palettes. The goal was to maximize readability and presence from a distance, whether the vehicles were in motion or parked. I collaborated with the production team to ensure accurate scaling and print fidelity, and I led the design phase from concept to final press-ready files. The result was a fleet of attention-grabbing vehicles that aligned with the client’s brand and message. This project reinforced the importance of visual hierarchy in large-scale design and taught me how to balance client vision with practical application. The successful outcome was reflected in the client’s satisfaction and increased local visibility for their business.
