This animated GIF was created for Indecomm’s Trailing Document Management service page. The goal was to visually communicate the various industry sectors that could benefit from the service, while also reinforcing the value and versatility of Indecomm’s offerings. I collaborated with the client to understand their messaging needs and determine how to distill them into a concise, engaging visual.
Concept & Results:
To bring the concept to life, I designed a looping animation that highlights a range of industry pathways while showcasing key benefits of Indecomm’s document management solution. The final GIF was optimized for web and embedded into the site to complement existing content without overwhelming it. This project challenged me to strike a balance between clarity, motion, and brand tone within a very limited frame and runtime. The result was a clean, purposeful animation that successfully supported the client’s messaging. It served as a great reminder of how even small-scale visuals can add significant value when thoughtfully crafted.
